Open Fuel was born out of our collective journeys with training, racing, and fueling. It's easy to get overwhelmed by the countless nutrition products in stores and their magic-ingredient hype, unsure of what they are, if they're rooted in proven science, and how to use them.
We keep things simple. Focusing on what properly fuels athlete without over-complication. Our goal is to push the industry forward in sustainability, athlete support, community building, flavor quality, and affordability.
